Referee Report for Economics Manuscript Essay

â€Å"Different Risk-Adjusted Fund Performance Measures: A Comparison† Summary This paper compares various risk-adjusted performance measures for a set of mutual funds. The authors argue that performance measures based on Value-at-Risk (VaR) or Extreme Value Theory (EVT) are more appropriate than other popular performance measures such as the Sharpe ratio (SR), the Treynor index (TI) or Jensen ´s Alpha (JA) . They propose a performance index similar to the SR and the TI based on losses calculated by means of VaR together with EVT. They find that EVT-VaR measures are more appropriate in the presence of non-normal data. Main Comments The topic of the paper is of relevance for financial practitioners as well as academics and it is certainly applicable to the current financial stability context. The paper is also generally wellwritten. However, I have some comments for its improvement. 1. The contribution of the paper is not clearly stated. In the 6th paragraph of the introduction, the authors suggest that their main contribution is the construction of a performance index based on EVT-VAR. However, it is not very clear why the new proposed measure should be better in relation to existing measures as it is now explained. It is true that VaR or EVT should be more reliable measures for extreme events but when looking at formula (13) it is not apparent why this measure should be more reliable than the traditional measures. The denominator has, in fact, an â€Å"extreme return† as opposed to the SR or TI which have strictly second moments, so it is not very straight forward to relate these measures. A better job should be done at explaining the implications of such VaR based measure, how it relates to other measures and why it should be better. 2. Why have the measures been compared only in a â€Å"static† way? It is widely known in the finance literature that asset return volatility is time-varying, and to some extent, also expected returns. It would be possible to go around the latter by arguing market efficiency (which is also questionable) but it is certainly much more difficult to argue against time-variability of the standard deviation in the VaR measures (or in the SA and TI ratios). This is very important as the â€Å"good† or â€Å"bad† applicability of a particular performance measure could be sample dependent and as it is now with unconditional measures, this is hard to uncover. For instance, while the authors account for nonnormality of returns in the modified-VaR measure by means of a Corner-Fisher quantile, they assume a constant standard deviation which means that in periods of high volatility they could still understate the VaR. So at the minimum, the performance comparisons should be done for the full sample and different sub-samples and it should be tested whether the measures obtained are significantly different over different samples. 3. The authors concentrate on top 10 and bottom 10 funds for their analysis and discarded the other funds â€Å"for the sake of simplicity†. However, by choosing only the â€Å"tail† funds, the authors are giving from the start an advantage to EVT or VaR measures. It would be more appropriate to also report results on (say) 10 â€Å"mid† funds. 4. It is not very clear why the top 10 funds â€Å"show more departures from normality† in relation to bottom funds. This finding should be expanded and the intuition behind it should be better explained. One could argue that â€Å"losers† could be more volatile than â€Å"winners† as the level of uncertainty with respect to the fund might increase which could lead to more extreme returns. In fact, in the 3rd paragraph of the empirical result section it says â€Å"the bottom 10 funds have, in general, higher VaR values than the top ones, which means that they are more susceptible to extreme events† which is somewhat contradictory with the finding that the top 10 funds exhibit more departures from normality. Moreover, one of the main findings of the study is that the VaR and EVT performance measures perform best in relation to other measures when there are more departures from normality in returns. A better attempt to reconcile the findings of nonnormality, the â€Å"winner vs. looser† funds and the results on the performance measures with some previous studies or satisfactory intuition should be done. Other comments 1. The contributions of the paper should be stated earlier in the paper and not almost at the end of the introduction as it is now. The contributions should be clearer (see also point 1 above) and should be better related to the existing relevant literature. 2. The conclusion is too long. The concluding remarks should be much shorter and should only summarize the main findings and reconcile them with the issues raised in the introduction as well as highlight possible extensions for future work. 3. The tables should also be improved. They should have a short description of the contents to facilitate reading. As it is now, the reader has to constantly come back to the main text to find out what the contents mean. 4. The figures are hardly visible, they should also be improved and a short explanation should be given.

Gatsby’s Attraction to Daisy Essay

In the novel ‘The Great Gatsby’, by F. Scott Fitzgerald, the main character – Gatsby – is in love with Daisy Buchannan. Moreover, the protagonist’s love for the young woman is the result of the objectifying and romanticizing of the latter. Throughout the novel, Nick shows Gatsby as the epitome of grandeur and the American Dream. Gatsby’s greatness, however, lies in his ability to pursue his dreams and, from them, create realities. This is the very case with Daisy. The main character feels attracted to her because she represents everything he ever wanted: wealth, glory and a high-class status. Without question, Gatsby is driven to desire Daisy because she is â€Å"dressed in white† (pg. 65) and other officers â€Å"demanded the privilege of monopolizing her† (pg. 65). It is important to note how Fitzgerald uses the word monopolizing instead of others that would set a more romantic tone. This is, however, because, in Gatsby’s eyes, Daisy is a trophy or a prize. And, thus, Daisy being such a big reward or achievement for Gatsby, he tries to attract her with exuberant parties. Furthermore, the fact that Daisy is so used to the upper class and ridiculous amounts of money also makes Gatsby find her â€Å"excitingly desirable† (pg. 28). It is not Daisy’s beauty or smile that wakens Gatsby’s heart; it’s the fact that her mansion was a thing â€Å"as casual to her as his tent out at camp to him† (pg. 128). We can see that Fitzgerald is trying to show to the reader why is that all the extravagant qualities Daisy possesses are so attractive to Gatsby; she, like money, represents the American Dream- the illusion of greatness and superiority. It is also important to see the words Fitzgerald uses when Gatsby describes Daisy. The fact that many others also desired the young lady, the main character says, â€Å"increased her value in his eyes† (pg. 128). The word value is, in a way, the summary of how the protagonist sees Mrs. Buchannan. It is not her beauty, her kindness or her personality – which behind Gatsby’s illusion is completely amoral and unethical –that makes Gatsby so interested in her. It’s her value; as if she were an expensive piece of jewelry to buy as a collection or a business to invest in. Nonetheless, it is what attracts Daisy that also attracts Gatsby. Because she’s attracted to â€Å"pomp and circumstance† (pg. 66), it adds to her value. Since he was very young, Gatsby fell in love with wealth and high-class standards, and though he never belonged there, he also desired the supposed ‘greatness’ that came with them. Daisy, in the main character’s eyes, is the representation of these very things. In conclusion, we can see that Gatsby, after creating an unreal version of Daisy, wants her more as an object than as an actual woman. Thus, the protagonist is attracted to her social hierarchy, her wealthy lifestyle and her popularity.

Ben & Jerrys Company Analysis - Short Essay Example for Free

Ben & Jerry’s Company Analysis – Short Essay Companies like Ben & Jerry’s could definitely be affected by high inflation because of the consumer spending. When the consumers are forced to pay higher prices for products or services that are a necessity, they cut back on products or services that are a luxury. Luxuries that are not a necessity to live like gasoline for vehicles or gas to heat homes or even food will not be bought. Any company that sells a luxury item that is not a necessity to live can be affected by high inflation. With inflation, the price of everything goes up. With that said, the price for companies to buy supplies goes up, meaning that in order to cover their overhead, they will need to find a way to make that money back which could mean layoffs or raising the price of their goods or products. In a recession, companies like Ben & Jerry’s could also face the possibility of being negatively affected because of the demand of consumers. Very much like inflation, recession has the same effect; the consumers do not want to spend their money on luxury items. With the recession, there are more people unemployed who are just barely getting by, therefore, will refuse to spend any money on something that does not decide whether they have a home or not, which includes a luxury item like ice cream. Ben & Jerry’s could also be affected because of their stock prices. During a recession, the price of stock usually declines. So, their revenue would be affected as well as their stock, which would result in bad overall performance of the company. Speaking from personal experience, any luxury item that I absolutely do not need, I do not buy. I simply cannot put myself in a position to not pay a bill because I want to â€Å"treat† myself. With all this said, Ben & Jerry’s provides a reasonably priced luxury item that I would consider a â€Å"feel-good† luxury item. Everyone loves ice cream, young and old. Consumers still need to have a quality of life with the changing economic conditions and if buying an affordable luxury item gives them that, they are going to splurge and buy it. Unlike other luxury items, such as getting clothing and spa appointments, the consumer still gets to feel good and not go broke. Ben & Jerry’s makes a one of a kind product, their flavored ice cream, which makes it an easy buying decision for the consumer. The text book also explains that McDonald’s is not hit as sensitive to the economic conditions for the same reason. Their food is reasonably priced and the consumer still gets to feel like they are â€Å"treating† themselves to restaurant food without breaking the bank. Ben & Jerry’s has social, product and economic condition missions that make them popular in their industry. Not only do they care about making a profit, but they care about their people, environment and planet. They have mission statements for each of these and they follow through. As a consumer, I would rather buy my luxury item from a company that cares about something other than making a buck like their competitors. They make their ice cream to support causes like the recent Imagine Whirled Peace flavor that hosted a competition and donated money to them to support their peace cause. They also have a foundation that gives grants to non-profit organizations that are working for progressive social change. They hold fund-raisers and rally days. They provide hope, awareness and celebration. They also use naturally and humanly produced ingredients as part of one of their missions as well, which is something that would usually increase the price of any products, but with this company, it is just part of their offering. All in all, they provide more than just ice cream to the consumers which makes them less vulnerable to the economic shocks. Ben & Jerry’s Company Analysis – Short. (2017, Jan 20).

Mystery story Assignment Example | Topics and Well Written Essays - 750 words

Mystery story - Assignment Example They were fat and lazy and were always given waste fish by the fisherman when they came through. There were always at least five of the birds hanging around, usually more like 20 or 30. After telling his mom about the missing pole, she immediately went to work. From her perspective, it was property stolen from the store and something that would cost her an extra $150 to replace. After making sure of the last time Brian had seen his pole, as he helped Thomas unload Wide Load of his early morning catch of bait shrimp, she began listing off who might be the possible suspects. Thomas obviously wouldn’t have taken it as he was already down for his morning nap in the hammock underneath the shop. â€Å"Let’s see, the shop hasn’t been that busy today,† she said. â€Å"Old Peterson came in with a group who needed some bait. We had those teenagers from up north come in a while ago wanting to fish from the dock, but they were mad about the dock fee, so they left. Oh, yeah, and crazy Joe was here when I got here, I had to run him off again. I wish someone would take him in. One of them must have taken your pole.† At that point, Brian felt it was hopeless. How were they ever going to find a group of rowdy northern teenagers, a homeless man and a boat full of tourists floating somewhere in the Gulf of Mexico? But his mom was never one to give up. Old Eddy’s was a bait shop when it’s owner had been alive, but he’d died more than 10 years ago and no one had bothered opening up again. The pilings for the old docks were still there, and some of the docks were even still in place, but the building had blown down during the last hurricane season and all the locals knew the spot was dangerously unstable. Tourists, though, usually thought they’d found a way of outsmarting the paid docks around town. Even before they’d stopped the truck, Brian and his mom

How do we . each of us, for ourselves and for others . make meaning Research Paper

How do we . each of us, for ourselves and for others . make meaning How do we make sense of 'it all' - Research Paper Example Language is the most prominent way of making meaning, although this does not mean that the illiterate, blind, deaf, mute, and others who cannot speak, read, or write cannot make meaning. Meaning is not limited to the written or verbal language systems. This paper analyzes what meaning is and where it comes from and why. Although people can generate meaning without language, the system of language and the openness of arts and performance allow people to think about meaning in both traditional and nontraditional means that can affect their meaning-making practices and that of their audiences too. Meaning is defined through several approaches. The first group of theories focuses on the â€Å"referential† or â€Å"denotational† meaning of meaning (Chierchia and McConnell-Ginet 53). They stress that meaning is the â€Å"aboutness† of the words, where meaning refers to the connection between words and objects, based on what a group or society asserted that they mean (C hierchia and McConnell-Ginet 53). Studying meaning requires examining the relationships between words and their signified objects, which are the concerns of philosophical and mathematical logic (Chierchia and McConnell-Ginet 53). The second group of theories on meaning can be called â€Å"psychologistic† or â€Å"mentalistic† because they are â€Å"inward looking† (Chierchia and McConnell-Ginet 53). ... The third group of theories is characterized as â€Å"social† or â€Å"pragmatic† because communication is perceived as a social activity and so meaning is socially made and used (Chierchia and McConnell-Ginet 54). These theories provide a full meaning of meaning because meaning has dimensions of representation, denotation, and pragmatism (Chierchia and McConnell-Ginet 54). For the purposes of this paper, meaning intersects its representational, denotative, and pragmatic dimensions and functions. Meaning is about what the word means based on what society in general agrees it is, what other symbols it can be connected to, and its actual uses in lived individual and collective lives. Language is the dominant way of making meaning. People make meaning by using language to think about meaning. Kafka’s novel, The Trial, involves making meaning of his experience through language. He strives to understand the origins of the charges against him through the language syste m that he knows. Nevertheless, because of lack of information, he cannot derive meaning from his predicament. He is being punished for something that is meaningless to him, but meaningful to his judges. Another example is making meaning through reflection and analysis. When reading and analyzing something to find its meaning, students use language to brainstorm ideas and to come up with a thesis. Their language gives them the words and mechanics that help them express their thoughts about the text being examined. Aside from the general process of making meaning, language is used in its denotative form to understand meaning. The word â€Å"sad† is about feeling the opposite of happy, at least in the denotative sense. Happiness is about a state of joy or pleasure,

Unit and Lesson Planning for UDL and the Common Core State Curriculum Assignment

Unit and Lesson Planning for UDL and the Common Core State Curriculum - Assignment Example Conversely, quantitative method is implemented to ascertain the word length, word frequency, sentence length and text cohesion of the topic essential relatively to the novel (Cast Professional Learning, â€Å"UDL101M: Introduction to Universal Design for Learning (Mathematics Emphasis)†; Teaching Channel, â€Å"Literacy Analysis through Interactive Stations†). The study about unit and lesson planning for UDL and the common core state curriculum signifies that all individuals should have different connections prior learning and experiences. Literate people have to cross the phase of learning in their consecutive lifespan to enhance their knowledge and skills in learning, which they can implement towards their social and cultural development. Unit and lesson planning is crucial in terms of formation of the base for students in learning. Appropriate and necessary materials, as well as contents, are to adhere to the unit and lesson of the books and novels taught by the teachers, professors, and lecturers of the schools and universities. Inappropriate units and lessons in relation to the topic do not provide sufficient knowledge as well as an idea about the topic. Hence, it must be foremost duty of the teachers should consult with experienced professors and writers to formulate updated units and lessons plans in relation to the topic or novel, which will beneficial to the students in having successive experiences (Cast Professional Learning, â€Å"UDL101M: Introduction to Universal Design for Learning (Mathematics Emphasis)†). There is no misconception regarding the information provided about the structural plan and framework in the unit and lesson planning that delivers a positive impact on ‘Universal Design for Learning’ (UDL) and common core state curriculum. This module shows consecutive steps of unit and lesson planning that include teacher planning, preparation and course contents and material related to the topic.

Service Encounter Journal and Analysis Personal Statement

Service Encounter Journal and Analysis - Personal Statement Example I stopped at this convenience store to buy fuel and get a newspaper. I was involved with an employee at the check-out register. My overall satisfaction is rated at 2, because the cashier was upset when I misspoke about how much money I had, so she had to cancel the transaction on her register. Although I apologized for causing her the extra work, she did not look appeased, and made a remark to her coworker about it as I left. I am definitely not going to purchase from them again (score of 1). I visited this store to pick up a few groceries and had two interactions with employees: one directed me to the right part of the store to find cake mix, and the cashier rang up my purchase. My overall satisfaction is rated at 7, because the employee who directed me completely stopped what he was doing to talk, made eye contact, and appeared pleased to help. Also, the cashier let me use the special discount card they keep for customers who forgot theirs. They were professional and efficient, so I will definitely return (score of 7). My object in visiting the bank was to purchase two savings bonds. The bank uses tellers to complete such transactions. My overall satisfaction is rated at 2, because the teller clearly did not want to conduct this lengthy business. I wrote down important information for her, but she copied it incorrectly into the computer, so it had to be changed. I only had time to buy one bond, and then had to leave because I was going to be late for another appointment. Perhaps I could have come in the middle of the morning when the bank was not so busy. The teller could have been more efficient and not shown her displeasure. Still, my accounts are there, so I rate my likelihood to return at 7. Journal Entry: 5 Week: 5 Firm: Bill's Barber Shop Type of Service: Personal care My hair was getting long, so I visited the shop for a trim. Employee involvement came from the person who greeted me and the barber who cut my hair. My overall satisfaction is rated at 4. I received a good haircut at a good price, but it took a very long time. The barber should have kept working while he talked to me, but instead, liked to stop and make eye contact for every sentence! I could have asked the barber to work faster, or he could have sensed that I felt it was taking too long. My likelihood of returning is rated at 1. There are other shops in town. Journal Entry: 6 Week: 6 Firm: Nationwide Insurance Co. Type of Service: Auto and home insurance It was time to make my car insurance payment, and I dealt with a representative who accepted my check and gave me a receipt. She also set me up for electronic fund transfers. My overall satisfaction is rated at 6, because she was quick, efficient, and courteous. There was nothing she or I could have done to make the transaction better. My likelihood of returning is rated 7. They have earned my business and loyalty. Journal Entry: 7 Week: 7 Firm: US Postal Service Type of Service: Package delivery I had to ship a large package, and the

Why the need for a Nurse Practitioner Essay Example | Topics and Well Written Essays - 500 words

Why the need for a Nurse Practitioner - Essay Example They are required by patients to carry out the tasks of daily administration of medicines and also to be looked after during the time they are in hospital. The nurse practitioner has also become necessary on private basis for those recuperating at home. Nurses have to attend to people of all age groups. The lives of patients depend on the way the nurse administers to their requirements. Normally, doctors diagnose and prescribe medicines. It is the nurses who attend to the actual requirements of administering medicines and looking after the patients. Nurses are also involved in the field of research and help in augmenting new medical treatments for various diseases. They are often involved in collaborating with physicians and other health professionals as required. They counsel and educate patients on health behavior and self-care. They prescribe physical therapy and other rehabilitative treatments. And they carry out numerous other tasks involving medical care. The nature and scope of nurse practitioners is dependent on the context in which she is authorized to practice. They are general nurses and specialized nurses. The role of each is unique and confers knowledge and legitimate recognition in clinical practice. The role of a nurse is developed through access to service and his/her outcome of the patients' treatment.

Online Marketing For Airline Industry Literature review

Online Marketing For Airline Industry - Literature review Example The use of online marketing is quite advantageous for the airline industry because it provides access to potential customers even in the most remote areas of the world. The internet is currently one of the most accessed tools of marketing in the world and because of this; online marketing carries with it a higher possibility of having access to more customers than other traditional means of marketing. Among the biggest advantages of online marketing for the airline industry is that it is not only done at a local level, its marketing campaigns are also done at a regional, national, and international level and this is one of the reasons why this means of marketing is one of the most successful of its kind worldwide. Online marketing is so efficient that it is able to compete effectively against other marketing strategies and in fact, it has an edge over them. When compared to other means of marketing, one is likely to find that online marketing is probably more popular than the others hence more returns to those companies that invest in it. This is means of marketing which most airline industries in the world should aspire to invest in because it is a guarantee of their success not only in the present, but also in the future. The online marketing of an airline company can be used as a means through which it can be able to attract the best talent to seek jobs within it. With some of the best people working for it, not only will such a company be able to offer excellent services, but its reputation is likely to grow, since the internet has become a means through which news travels fast. Making excellent job offers through the internet and acquiring good staff through it is a means to make the public more aware of the company. Because online marketing is one of the leading marketing strategies, this is where most companies and other institutions go to when they need to acquire people in to work for them. In addition, marketing online ensures that a company’s clients stay up to date with the current knowledge about it as well as ensuring that they take advantage of all offers that the company has to give, hence giving the company a competitive edge over other airlines. Online marketing ensures that an airline is able to make adjustments quickly, according to the changes in the marketing scene in the world and it does this for assisting its clients keep up to speed of things so that they do not lose any opportunities if there are any unexpected changes in the market. Online marketing provides a swift means through which individuals can easily be able to make connections with people and resources which they have need of in order receive the services they want from the airline companies. Context This paper discusses the need for companies in the airline industry to turn to the online marketing in order to reach more customers in the process of marketing their products. It deals with how these companies are moving from the old mode of market ing and relying heavily on new sources such as social networks. Instead of the impersonal marketing modes of the past, these companies have now realized that it is better to deal with potential customers on a more personal basis so that data that is more reliable can be collected. Due to the availability of a lot of data that is brought about by social networks and consumer websites, online marketing

Deductive Argument Essay Example for Free

Deductive Argument Essay In this essay I will be arguing against Plato’s theory of knowledge given in the Republic’s divided line. I will distinguish the differences and similarities in the epistemological concepts of Plato and Aristotle intending to explain how one comes to have knowledge and the process through which it’s obtained. As support, I will explain Plato’s theory of forms and Aristotle’s theory of essence because they are a direct correlation to their view of knowledge through reality. Plato’s theory of Forms is a theory of knowledge and a theory of being. He describes, in the divided line, the division of existence. Plato believes the source of our knowledge is separate from this world. Participation connects us to this world. In the divided line he separates the visible and the intelligible or becoming and being. The top half is knowledge and the bottom half as opinion. The bottom half represent the lesser of reality, which includes perception and imagination, along with physical objects and shadows. The upper half includes metaphysics, higher forms, mathematical forms, epistemology, understanding and thinking. His theory of Forms involves images, sensible objects, concrete forms and abstract forms. Images are the lowest form of knowledge. Images only provide us with opinion and imagination. Sensible objects comes next which provides us with seeing something and having a belief about it by sensing it and perceiving it. Concrete forms allow us understanding, meaning we understand the parts of X by thinking. Finally, the highest form is the abstract form which is the most essential ‘pure thought’ of what X is. To Plato, this Essence is eternal and unchanging, making it necessary and true. According to Plato we know X, if and only if we have a direct grasp of X’s form or essence. Let’s break this argument down. So Imagination is a state of mind which takes sensible moral notions at face value just as it does sensible appearances or forms of the world at face value. For example, if you are viewing a palm tree you are using your imagination and Plato says is our opinion about what we are viewing, a palm tree. So imagination is perception and not knowledge. If A (Imagination is taking sensible notions and appearances or forms of the world at face value) then B (imagination is perception). A? B A ?B Using our common sense we have belief in the reality of the visible objects and concrete moral teachings (sufficient guide for action) without knowledge of the reason for such beliefs. Belief is faith and conviction, not knowledge. If C (Using our common sense we have belief in the reality of the visible objects and concrete moral teachings (sufficient guide for action) without knowledge of the reason for such beliefs) then D (belief is faith and conviction). C ? D C ?D If A (Imagination is taking sensible notions and appearances or forms of the world at face value), B (Imagination is perception), C (Using our common sense we have belief in the reality of the visible objects and concrete moral teachings (Sufficient guide for action) and D (Belief is faith and conviction), then E (Belief and imagination are opinion and not knowledge). A B C D ? E A B C D ?E Thinking is reasoning from premise to conclusion. This reasoning is the bridge from opinion to knowledge that is brought on by higher education, especially mathematics because pure mathematics and applied mathematics are tools used to understand X. Therefore, thinking is only understanding, not knowledge. So if F(thinking is reasoning from premise to conclusion and uses tools to gain understanding) then G(thinking is understanding). F? G F ?G From the â€Å"Good† or Episteme comes from intellect which consist of reason and dialect. This comes from philosophic conversation (dialect) by question and answer seeking (reasoning) an â€Å"account† of X. Therefore, knowledge or Episteme is the form of the ‘good’. So, If H (knowledge comes from philosophic conversation (dialect) by question and answer seeking (reasoning) an â€Å"account† of X) then I (we have knowledge or Episteme and the form of the ‘good’) H ? I H ?I If F (thinking is reasoning from premise to conclusion and uses tools to gain understanding), G (thinking is understanding), H (knowledge comes from philosophic conversation (dialect) by question and answer seeking (reasoning) an â€Å"account† of X) then I (we have knowledge or Episteme and the form of the ‘good’). F G H ? I FGH ?I Aristotle has similar concepts as Plato on knowledge that is best describes through his theory of Essence. He argues that scientific knowledge is the highest form of knowledge and is only concerned with this world and not a transcendent world like Plato. His forms include appearance, matter, concrete forms and abstract forms. He explains that we gain knowledge first through our senses and are able to view appearances. Using the senses activates our imagination that gives us opinion. After appearance is matter. When we engage in experience we come to know matter and by doing so we have belief. Similar to Plato, Aristotle claims concrete forms come next by knowing abstraction or the classification of X which provides us with understanding. And finally he agrees with Plato in that Abstract form is what makes X, X. By intellectually grasping the essence of X we have knowledge. Aristotle defines essence as the sense on matter and form. Matter is material and form is eternal. Appearances are imagination and imagination perceives only through the senses. Here Aristotle is in agreement with Plato in that if A (Imagination is a state of mind which takes sensible moral notions at face value just as it sensible appearances or forms of the world at face value) then B (imagination is perception). A? B A ?B Matter gives us belief because If C (Using our common sense we have belief in the reality of the visible objects and concrete moral teachings (sufficient guide for action) without knowledge of the reason for such beliefs) then D (belief is faith and conviction). C? D C ?D. The classification or abstraction of what distinguishes X over a different X is understanding. For example, to know what makes a palm tree, a palm tree and a coconut tree, a coconut tree. Therefore, thinking is understanding. So if F (thinking is reasoning from premise to conclusion and uses tools to gain understanding) then G (thinking is understanding). F ? G F ?G Plato argues knowledge comes from a ‘final good’ or â€Å"Goodness†, which is the level above scientific understanding to which the human mind is capable in rising. This rising to a higher level is called Episteme. He says that there is only one form (idea) of everything that only exists in the ‘thought universe’ or the ‘mind of the creator’. This intellectual truth is truer than physical truth. Aristotle on the other hand argues that knowledge come from the human essence tilos or rationality. So, knowledge is reaching rational activity excellently and scientific knowledge is the end of it. They both agree on essence being eternal and unchanging. They may separate from the matter, recycle and get involved with other matter but the forms are eternal and unchanging. I agree with Aristotle because Plato confuses the human ability of abstraction with independent existence. As humans we can generalize and find common features in separate objects such as red things but that does not mean that there exists somewhere something called redness. He is attempting to explain reality with the addition of a transcendent world. Aristotle is interested in explaining the world as a changing world; Plato’s forms do not change so they cannot help in explaining the phenomena of change in the empirical world. According to Aristotle, we do not acquire knowledge all in one moment but rather through a process. He says objects of real existence are the ones that we encounter through our sense perception, known as his theory of empiricism (which is too much to go further into) in this he argues again that all knowledge originates from experience. This contradicts Plato’s two world theory. I found it very hard to illustrate both views of knowledge because the extensive information they use to explain it so I broke it down in the way I understood it. In the end, I found myself becoming my own philosopher in researching the works of such great minds. I feel these arguments create the rationality that people forget to practice when it’s the one thing that separates us as humans. Works Cited Puanthanh Gangmei, Plato’s theory of knowledge and forms (www. blogcastor. com: October 16, 2011): http://blogcastor. com/plato%e2%80%99s-theory-of-knowledge-and-forms/, November 22 2011. http://en. wikipedia. org/wiki/Epistemology http://faculty. washington. edu/smcohen/320/thforms. htm http://www. filthylucre. com/plato-versus-aristotle-theory-of-forms-and-causes http://www. iep. utm. edu/aristotl/ http://www. iep. utm. edu/aristotl/ http://www. iep. utm. edu/middlekn/

International Olympic Committee

International Olympic Committee Introduction: Now a day, to present and promote the national identity and cultures on a global scale, hosting the international games is the one of the greatest way. On 6 July 2005 the International Olympic Committee has given the right to stage the 2012 summer Olympic and Paralympics Games to London. Now its necessary to find out whether its good the Economy of UK or what affects will be on the UK. The pros and cons of the London 2012: [P1] As London is going to host the 2012 Olympic Games, we have to find out some advantages and disadvantages of hosting the 2012 Olympic Games. Even though its estimated that there will be  £2 Billion in tourism revenue and its predicted that the benefits of the game will be felt across the whole of the UK with becoming the centre of the worlds attention, there are so many disadvantages of the hosting of such a big games. Advantages of hosting the 2012 Olympic games: 1. Urban regeneration: Due to Olympic 2012, Government making a new stadium with setting capacity of 80000 and this will be the main focus area for Olympic. This East-end side is bit less developed area in comparison to other part of the London. So due to Olympic 2012 this area will be developing area very soon. 2. Housing: Government is building 5000 homes for the Olympic village which will be using for housing of the local people after the Olympic. It will increase the housing cost of the area. 3. Transport Improvement: As large number of visitor will be visiting during the Olympic, Government is improving the transport line rapidly. Following Improvements are mainly focused: a. Building a channel Tunnel which will connect Stratford with Kings Cross b. Increasing the jubilee line capacity by 45% c. Extending the DLR network d. Major improvement work in East London line which is costing around  £1bn. 4. Jobs: East end is known as a area where unemployment rate is very high. As this area has become the Olympic Zone, now there are lots of short-term jobs opportunity is there which may help to reduce the unemployment rate. 5. Tourism: UK is expecting the number of tourist will increase rapidly due to the Olympic. 6. Financial Benefits: A city may receive lots of benefits from Olympic games. If we look at previous Olympic history we can see that Barcelona was able to do vast urban renewal from the gained revenue of Olympic. Sydney was also able to generate huge revenue from the tourist and it also increase the number of tourist for the city. 7. Employment Effects: As we describe earlier Olympic creates lots of job which helps to reduce the unemployment rate.. 8. Intangible Benefits: There are lots of benefit for being host city of big event like Olympic. It could be tourist perspective, employment creation, development of particular area, improvement of transportation system, being the focus placed for the rest of the world. [http://olympics.pthimon.co.uk/londonadv.htm] Disadvantages of hosting the 2012 Olympic game: ïÆ'Ëœ Cost: Cost of hosting a big event is the main drawback. Government may need to spend around  £2.373bn for Olympic 2012 and it is predicted which may increase. There could be huge operating loss which is nearly  £500million. ïÆ'Ëœ Lakes of long term job: Olympic is creating short-term job but it is not creating any long term jobs. So that after the Olympic, unemployment rate may increase rapidly. ïÆ'Ëœ Olympic Debt: With the Olympic Games being of the scale that it currently is, there is a risk of ending up in huge financial deficit if preparations are not organised or overseen properly. The result is a debt that lasts for years, as happened at the 1976 Montreal Olympics. ïÆ'Ëœ Rising Consumer Prices/Rent: As we know that if demand increases, price will increase. So that price of product and rent may increase during the Olympic which will have a serious negative impact to the local poor resident. For example, is an area in which landlords will be able to charge 10 times their normal price during the surge of visitors to Athens in 2004. If too many prices shoot upwards in this way, a lot of poorer locals may find goods or services which they used to be able to afford are now out of reach. However, this change may not be affect larger cities. Cities such as Montreal and Los Angeles did not undergo any significant price surges around the Games, and price changes were consistent with those in surrounding cities. [[http://olympics.pthimon.co.uk/londonadv.htm]] Impact on Environment and Other stakeholder: [P2] The London 2012 Olympic and Paralympics Games will bring a wide range of positive impacts to the region. These include transport infrastructure, employment, skills, and economic, social and environmental impacts. Many benefits include opportunities to showcase the region through various Olympic-related media. It has to be monitored noise, dust which is around the Olympic park. The waterways which runs around the park must need to be protected so that storing chemicals, oils do not run into the water ways. Arrange a huge event like an Olympic can easily effect on environment. It can be effect environment in different way like Carbon emission: In this mega event its very possible to environment effected by carbon emission. But Olympic committee has set an inspirational goal ‘Towards a One Planet Olympic. They try to keep carbon emission as low as possible. London 2012 has pledged to undertake a study of the carbon footprint of the Games. The first draft of the carbon footprint and associated carbon management strategy, including a reference scenario and numbers quantifying emissions, is due to be published by the end of July 2008. This will then be revised in light of lessons learnt in Beijing Energy: For running this Olympic it needs a huge amount of energy. There is a possibility lots of energy can be waste as well. So London 2012 planning a proper energy plan for reduces waste of energy. Waste: In this Olympic game there will be lots of tourist who will come from all over the world. In this time London population going to be increase as well as waste. Because lots of people will dumps huge amount of waste every day. It can easily affect on environment. As further plans for waste infrastructure and minimising food packaging and other Games time waste are developed over the next few years it will become clearer whether the positive goals for waste management will be achieved [http://www.london2012.com/plans/olympic-park/getting-ready/environmental-monitoring.php] Other stakeholder: London Development Agency which is a subsidiary of the Mayor of London, its investing around  £15 million for games and improvement of Lower Lea Valley. [http://www.londonnet.co.uk/ln/guide/about/olympics2012_stakeholders.html] Comparison with other Olympic: [P3] First of all lets have look at the Beijing Olympic 2008. Beijing Olympic can be treat as a one of the successful Olympic. Chinese President Hu Jintao declared open the 29th summer Olympic Games of Beijing in the National Stadium in north Beijing. For the Olympic they have built 12 new stadiums with 11 existing stadiums and 8 temporary stadiums. On the other hand for London 2012 Olympic one of the biggest Olympic park construction going on where the setting capacity will be around 80000. To prepare for Olympic visitors, Beijings transportation infrastructure was expanded significantly. Beijing airport had a major expansion, adding the new Terminal 3 which is the worlds largest airport terminal. They reopened the Beijing south railway station after remodelling. They have introduced Beijing-Tianjin intercity train to connect with co-host city. On the other hand for London 2012 Olympic the government has already introduced major construction for London underground, and approximately 7.7 million tickets are available for sale for the London 2012 Olympic Games. An estimated 1.5 million spectators are expected to watch the Paralympics Games.. If you compare the investment, London 2012 Olympic are investing for then Beijing Olympic. London 2012 has got more sponsor then Beijing Olympic. House of common has approved budget of 5.3 billion pound for construction of venues [http://getsmaart.com/student-guides/index.php/student-life-advice/London_2012_Update] Impact on local business: [P4] The London 2012 Olympic and Paralympics Games will bring a wide range of positive impacts to the region. These include transport infrastructure, employment, skills, and economic, social and environmental impacts. Many benefits include opportunities to showcase the region through various Olympic-related media. Many small business premises have to move away due to manufacturing the main park. Its really worse to business owner, because they have been doing business for long time and when move to new place it will take long time to settle down. On the other hand, During the Olympic number of tourist will increase. They will come to London to visit and they will spend money over here. So that its a great opportunity for the local business to increase the profitability. For business people, 2012 London Olympics will not be just a gathering of sports events and countries—not just for entertainment—but more than that, it is going to be a huge potential business. Many people from different countries, various races and colours, will converge in one place and this just means, great business opportunity. There is a great deal of investment that is being pumped into the country and the area in particular and many are looking at the business opportunities that will come about as a result of this huge sports gathering. The London 2012 Olympics will be a great venue for the local United Kingdom based athletes as they look to showcase their talents to the country at large. There are also some potential negative impacts to the region as a result of the Games. The South West may experience a decrease in tourism as a result of displacement or negative effects on staging the sailing events. Research shows there are a number of ‘Olympic aversion markets that can increase tourism flows outside host cities. A number of national and international tourists may choose to not visit the region during 2012 because of perceived congestion and overcrowding. Through a structured and co-ordinated approach, the South West can plan accordingly for the tourism opportunities of people staying away or at home during the Games themselves. One such market will be London residents wanting to escape the Games, and the South West is one of the UK regions that has recognised the potential of this market, with the South West England Legacy Strategy for the 2012 Games noting the potential to capitalise on the displacement of UK citizens from London; this can be mitigated by d eveloping events (big screen, festivals etc.) to attract visitors. [http://blogstuck.com/sports-sports-more-sports/2012-london-olympics-jobs-why-should-england-host-the-olympics/3239/] Impacts on economy: The total cost of the hosting Olympic 2012 will be around  £736 million and if could affect in welfare of London around  £4003 million. So that Olympic 2012 will affecting significantly to the local economy which can help to recover the recession. There will a great opportunity for the economy to be stronger. For example, The Olympic 2012 games will impact in London economy because many tourist will come here, the hotel business will increase at that time, Food, drink business will increase. Because many people, tourist comes here and they will buy food, drink for them On the other hand we should also know that hosting of Olympic could be courses for huge loss. For example we can tell about Munich Olympics 1972. They made loses of  £178 million and in 1976 Montreal made losses of  £692. If we look at 1984 los angels Olympic and 1992 Barcelona Olympics they made around  £215 million profit as because of the increased economic performance , creation of large market, and broadcasting rights. So that Olympic 2012 could affect significantly to local economy. Micro and Macro Environmental Factors related with Olympic: [P7] There are some uncontrollable factors which has got impact on the business organisation. As like that Olympic Games could be affected by some micro and macro environmental factors and it could influence on the number of tourist. Factors or elements in an organizations immediate area of operations that affect its performance and decision making freedom. These factors include competitors, customers, distribution channels, suppliers, and the general public. Example for Olympic 2012: ïÆ'Ëœ Competitor- There is no competitor in London 2012 Olympic ïÆ'Ëœ Customer- Peoples who buy the Olympic events ticket. ïÆ'Ëœ Suppliers- Construction firms, workers. For macro environment we can say the economic factors, environmental factor political factors, technical factors, social environment and for micro environmental factors it includes the supplier, stakeholders, government, and competitor. These are the factors has got significant impact on the Olympic Games also. For example currently the political, situation of UK is satiable. So that tourist can visit UK without any fear. So that each an every factor has got significant impact. Marco and Micro environmental factors also has got affect on SMEs growth. To find out the macro and micro environmental factors on the SMEs growth we can have a look on the PESTAL and Potters five forces Analysis. PESTEL analysis: [P6] It is a part of the external analysis when doing market research and gives a certain overview of the different macro environmental factors that the company has to take into consideration. Political factors include areas such as tax policy, employment laws, environmental regulations, trade restrictions and tariffs and political stability. Political Factor: A political factor is one of the major factors which have got significant impact on SMEs. In UK political situation is stable and Politian appreciates small and medium business. All the existing rules regulation of business and the spending power of the customers are very good for SMEs. Economic Factor: As marketers need to consider the state of the trading economy in the state of a trading economy in the short and long tern. The economic condition of UK is much better then any other country for SMEs. In UK economic growth is very good; customer has got more spending power. So that its very helpful for the SMEs. Sericulture Factors: the social and cultural influence on business very from county to country. As UK is a multinational country it a good place to do business. Peoples already adopted with so many culture and they do respect each other. Here people would like to spend so that its good for SMEs. Also when customers do perceived that their cultural values are being respected by the business as evident in its market(ing) strategy and customer handling, they will respond more positively to the business and its revenues will increase. Technological Factors: Industry change is driving insurers to reinvent themselves by building new strategies and deploying new technologies. But it isnt easy in the tight economic market to fund new projects while prioritizing investments. It is more crucial than ever to know when to be an early adopter, and when to be a fast follower. Kimberly Harris-Ferranti, research vice president, Gartner, Inc., recently discussed opportunities to achieve a first-mover advantage, and others where it is acceptable to follow the crowd. As UK is technologically advanced it easy to get access to the new technology which is helpful for SMEs and its easy to get competitive advantage. Environmental Factors: climate changing, global warming, waste management could affect the business significantly. Sometimes its not easy to adopt with new environmental factors. In UK people are concern about environment. Its difficult to do business without concern about environment. It may increase the cost for small and medium business organisation as they have spend extra money for the waste management or recycling. Legal Factors: Current law and order in UK is very friendly for the business. Small and medium business organisation can get help for the local authority and police any time. The legal environment is secure and government has introduced business friendly law and regulation Affect on SME Growth: [P9] There will be certain affect on the SME growth. It has been shown through Porters Five Forces. Porters Five forces The model of pure competition implies that risk-adjusted rates of return should be constant across firms and industries. However, numerous economic studies have affirmed that different industries can sustain different levels of profitability; part of this difference is explained by industry structure. Michael Porter provided a framework that models an industry as being influenced by five forces. The strategic business manager seeking to develop an edge over rival firms can use this model to better understand the industry context in which the firm operates. Rivalry: In the traditional economic model, competition among rival firms drives profits to zero. But competition is not perfect and firms are not unsophisticated passive price takers. Rather, firms strive for a competitive advantage over their rivals. The intensity of rivalry among firms varies across industries, and strategic analysts are interested in these differences. It could create following cost for SMEs 1. A larger number of firms 2. Slow market growth 3. High fixed costs 4. High storage costs or highly perishable products 5. Low switching costs As there are large numbers of SMEs in UK the completive rivalry is very high which is affecting it. As because of London 2012 Olympic games the number of competitor will increase. Threat of Substitutes: In Porters model, substitute products refer to products in other industries. To the economist, a threat of substitutes exists when a products demand is affected by the price change of a substitute product. A products price elasticity is affected by substitute products as more substitutes become available, the demand becomes more elastic since customers have more alternatives. A close substitute product constrains the ability of firms in an industry to raise prices In UK the threat of Substitutes are very high. For SMEs they have to take quick decision regarding substitutes. Its also affecting SMEs. Buyer Power: The power of buyers is the impact that customers have on a producing industry. In general, when buyer power is strong, the relationship to the producing industry is near to what an economist terms a monophony a market in which there are many suppliers and one buyer. Under such market conditions, the buyer sets the price. In reality few pure monopolies exist, but frequently there is some asymmetry between a producing industry and buyers. The following tables outline some factors that determine buyer power. In UK the buying power of customers are more and they have got more choice. In order to get more customers all the SMEs has to provide excellent customer service. As London hosting Olympic 2012 games its good for the SMEs that the number of Buyer will increase. Supplier Power: A producing industry requires raw materials labour, components, and other supplies. This requirement leads to buyer-supplier relationships between the industry and the firms that provide it the raw materials used to create products. Suppliers, if powerful, can exert an influence on the producing industry, such as selling raw materials at a high price to capture some of the industrys profits. The following tables outline some factors that determine supplier power. Like other big business supplier has got some power to influence the SMEs. Due to Olympic London 2012 number of SMEs will increase and if the supplier has got more power they may increase the price of the produced which may seriously affect the SMEs. Threat of Entry: It is not only incumbent rivals that pose a threat to firms in an industry; the possibility that new firms may enter the industry also affects competition. In theory, any firm should be able to enter and exit a market, and if free entry and exit exists, then profits always should be nominal. In reality, however, industries possess characteristics that protect the high profit levels of firms in the market and inhibit additional rivals from entering the market. These are barriers to entry Lets have a look its easy to enter into the market what will happen to SMEs and its difficult then what will happen: Due the London 2012 Olympic the threat of new entry will increase significantly which may affect lots of SMEs. We can easily realise the situation of UK. From the analysis we can say that UK the Competitor rivalry is very high, so that every day lots of small business organisations are closing down. Also buying power of customer is very high and supplier power also involved with this. Due to London 2012 Olympic the buying power, supplier power and rivalry will be very high. Existing SMEs have to take preparation for that now onwards. They have take plan in order to maximise the profit during the London Olympic 2012. Reference ïÆ'Ëœ http://www.londonnet.co.uk/ln/guide/about/olympics2012_stakeholders.html ïÆ'Ëœ http://www.london2012.com/plans/olympic-park/getting-ready/environmental-monitoring.php ïÆ'Ëœ http://getsmaart.com/student-guides/index.php/student-life-advice/London_2012_Update ïÆ'Ëœ http://www.wirednewyork.com/forum/showthread.php?t=6580page=53 ïÆ'Ëœ http://www.dailymail.co.uk/sport/othersports/article-413426/Coe-London-wont-grind-halt-Olympic-Games.html ïÆ'Ëœ http://www.activedorset.org/site/index.php?/news/2012/transport_plan_for_the_london_2012_olympic_games_and_paralympic_games ïÆ'Ëœ http://blogstuck.com/sports-sports-more-sports/2012-london-olympics-jobs-why-should-england-host-the-olympics/3239/ ïÆ'Ëœ http://www.best-family-info.com/sports/4667-benefits-of-london-olympics-2012-london-olympics-2012-logo ïÆ'Ëœ http://www.bymnews.com/news/newsDetails.php?id=630 ïÆ'Ëœ http://www.tfl.gov.uk/corporate/media/newscentre/archive/5410.aspx ïÆ'Ëœ http://www.le.state.ut.us/interim/2000/html/20001017OCCM.htm ïÆ'Ëœ http://www.pm.gov.pg/speeches/52-33rdindependeceanniversay

Child Development Case Study Essay -- Child Development Theory

From the video observation, the two three-year old children, Thomas and Riley set off on a bus journey along with their childminder; it is observed that both the children speak about their journey, in which they are able to identify various features, which include the passengers; various buildings and different types of buses. Both children observe many of the features by taking photographs to highlight what they have observed on their journey. From observation, the video looks at the way the childminder plans the experience from a child-initiated stance, which directs the children’s learning in addition with assisting them with role-play and symbolic play, which is shown towards the end of the video. Thus, this essay will focus on the importance of early physical development within the Early Years framework, as well as the influence of the family with reference to the children along with the childminder. I shall link theory to practice from observation, by recounting both the boy’s bus journey, using a number of hypothetical methods, as well as emphasising the social and emotional development equally with cognitive development. However in particular, I will address the cognitive development, by doing so, a whole approach is required regarding both the children’s development, as children are seen as individuals and that each area of their development cannot be divided into different sections. So in order to accentuate the whole approach, it is imperative that the two boy’s development is seen from a holistic perspective. Furthermore, not only does the children’s development depend on their own developmental process, additionally the family, as well as the child minder will have an influential effect on the relationship of both ch... ...Early Childhood. 2nd ed. London: SAGE Publications. Bruner, J. (1986) Actual Minds, Possible Worlds. USA: Harvard University Press. Department of Education (Dcfs) (2010) it’s child’s play Early Years Foundation Stage [online]. [Assessed 7 December 2010]. Available at: . Keenan, T. and Evans, S. (2009) An Introduction to Child Development. 2nd ed. London: SAGE publications. Malim, T. and Birch, A. (1998) Introductory Psychology. London: MACMILLAN Press. Penn, H. (2008) Understanding early childhood. 2nd ed. Berkshire: Open University Press. Piaget, J. and Inhelder, B. (1969) The Psychology of the Child. London: Routledge. Smidt, S. (2007) A Guide to Early Years Practice. 3rd ed. Oxon: Routledge. Woodhead, M and Oates, J. (eds). (2007) Attachment Relationships. Milton Keynes: The Open University.

The Portrayal of Family in Charles Dickens David Copperfield Essay

The Portrayal of Family in Charles Dickens' David Copperfield DECLARATION OF INTEGRITY. I declare that this study is my own and does not contain any unacknowledged work from any source. CONTEXT INTRODUCTION. 4 1. COPPERFIELDS (SENIOUR): Dicken’s pattern of 6 happy marriage. 2. DAVID&DORA’S MARRIAGE: the reasons of spiritual 8 separation in the family. 3. DAVID&AGNES’S MARRIAGE: Dicken’s ideal of 12 marriage 4. MR.MURDSTONE&CLARA: opposite to Dicken’s ideal 14 Of happy marriage. 5. MICAWBERS: the main components of 16 happy marriage. 6. MR.BARKIS&PEGGOTTY: the importance of women's wisdom 20 CONCLUSION 22 BIBLIOGRATHY 23 INTRODUCTION David Copperfield became my favorite of all Dickens' novels. Although the novel is rather long ( 736 pages) I have read it in one gulp for the actions that take place in the novel are developed so dynamically that the process of reading itself was like taking a piece of sweet cake. It evoked in me a lot of emotions and I really have been crying and laughing together with the heroes of this novel. The affect of the book on me was so great that I that was even thinking of it days and nights. That is the reason why I have chosen this book for my term paper in order to develop the theme â€Å"Family in Charles Dickens' novel ‘David Copperfield’ †. Charles Dickens is one of the most popular and ingenious writers of the XIX century. He is the author of many novels. Due to reach personal experience Dickens managed to create vivid images of all kinds of people: kind and cruel ones, of the oppressed and the oppressors. Deep, wise psychoanalysis, irony, perhaps some of the sentimentalism place the reader not only in the position of spectator but also of the participant of situations that happen to Dickens’ heroes. Dickens makes the reader to think, to laugh and to cry together with his heroes throughout his books. â€Å"David Copperfield† was Dickens' favorite creation. The novel reflects writer’s own life – his autobiography. The image and character of David Copperfield corresponds to the image and character of Dickens himself. The range of personages of the novel recalls to us people which were close to Dickens: Micowber is comical portrait of John Dickens, the father of the author; the image of Dora – is the exact copy of the Marry Bindel – the first sweet-heart of the writer; David’s seeking in marri... ... the novel, â€Å"Of all my books I like this the best†. Likewise legion readers have come to agree with the author’s own conclusion. In my paper I tried to trace Dicken's messages and lessons he teaches the reader on the family issue. By masterly usage of the language the author manages to portray good and bad images in order for us to be able to chose which way to follow and which one to avoid. The principles and components of happy marriage that the author is trying to share with us are simple but at the same time ingenious. I firmly believe that this book is highly useful for young people and should be included in the list of books compulsory for reading in the University. BIBLIOGRATHY *1. Dickens Charles.†David Copperfield†, Wordsworth Edition Ltd., Denmark, 1992, 737 pages. WORKS CONSULTED: *1. Lawrence Crabb. â€Å"Marriage Builder†, Druckhaus Gummersbach,Germany, 1991, 160 pages *2. http://library.utoronto.ca/www/dickens/crit/il.html *3. http://www.glug.com/homework/copperfield.html *4. http://www.nagoya.-u.ac.jp.dickens.html *5. http://www.mitsuka.dickens.crit.html *6 Jammy Broke "Notes on 'David Copperfield'", Cambridge University Press, 1991, 50 pages.

Sir Thomas Malory :: Essays Papers

Sir Thomas Malory Sir Thomas Malory was an "English translator and compiler" (Encarta) who wrote "the first great English prose epic, Le morte d'Arthur (Encarta). However, little is truly known about Maloryà ­s personal life. We do know that the title of his most famous work, "Le Morte D'Arthur", was first seen on William Caxton's illustrated edition in 1485. In the first chapters, Malory "refers to himself as a knight-prisoner" (Paula Barker) which has led many historians, according to Paula Barker, to believe that at least some of Le morte d'Arthur was written while his incarceration. The work is a collection from French sources, The Vulgate-the Arthurian Prose Cycle (1225-1230), which Malory so delicately "reduced", in addition to Maloryà ­s own writings, additions, and compilations to produce Le morte d'Arthur. Today Maloryà ­s collection has become "the basis of most modern tellings of the Arthurian story. " Because it occurs just past the age of chivalry, the 15th century, Maloryà ­s work has the opportunity to evaluate the "elegance and leisure of the antecedents in chivalric literature." (Tara Knapp) It was written in English and consists of eight intertwining tales of King Arthur and his different knights, and is packed with "compassion for human faults and nostalgia for the bygone days of chivalry." (Encarta) Each tale flows from one to the other which allows better understanding for the reader. However some of that understanding is lost because it seems to be a tale told in a series of flashbacks which would allow for Maloryà ­s memory loss at times. Despite this loss, the story has cohesion because of its compilation from many different fragments of different stories. It is speculated by Tara Knapp, J. S. Brown, and numerous others that Malory was born in the year 1400. Although it is possible, his birth date could range from 1400 to as late as 1405. Little true facts are known of his personal life, although there has been some speculation concerning a Sir Thomas Malory of Newbold Revel in Warwickshire. According to Knapp, this knight served with a Richard Beauchamp, Earl of Warwick, who "had some difficulties with a local priory" resulting in a period of imprisonment for Malory as well as Beauchamp. More specifically this violent and vagrant individual committed several crimes such as robbery, murder, and extortion.

Article Review on the China Road for Peace

Zheng' Bijian is the current chairman of the China Reform Forum and until 2002 when he retired he was the executive Vice President of the Central Party School committee of the Communist Party of China (CPC).Zheng' Bijian was born in 1932 in Fushun which is in Sichuan province. Zheng' holds a masters in political economics from the People's University of China. Well known for his involvement in research, Zheng has been actively involved in research for the government as well as the Communist party of China (CPC). Zheng' became a personal secretary to Hu Yaobang who was the General Secretary then.Zheng' worked for CPC central committee as the publicity department deputy director between 1992 and 1997. Zheng has initiated major policy themes in china including the ‘Peaceful rise of China' which aims at developing China in a peaceful manner while incorporating Sino- European relations. He insisted that China needed to yield peaceful international relations even as it relied on its own strength for development.The foreign policies center The 48 Group Club is an independent network formed in early 1950s which promotes business links with China. It was formed after the first westerners commonly known as the icebreakers formed successful trade relations with China. 48 Group Club currently has over three hundred members in form of political leaders and businesses.The group networks events mostly related to advancement business to interested institutions and managers. Most organizations that participate are those leading in the development of China Business for British Organizations.The group is known to hold talks and business related conferences aimed at improving business relations and activities. 48 Group Club holds lectures which allow senior business official and government official alike to exchange views and discuss important issues. The group also holds receptions for visiting delegates to china and those from the private sector during their stay.Zhengâ₠¬â„¢s speech.The road for peaceful rise encompasses ten points that are meant to assist China evolves into a world power through development and civilization as it maintains peace in China as well as the rest of the world. Building international relationships is key during the process. They intend to build friendships with other countries while promoting trustworthiness and harmony. China's road for peaceful rise will ensure that the people of China have decent and dignified life.The country undertakes to improve economic development through acquisition of resources which will in turn increase production. Economic globalization is to be achieved through co-operation with other countries avoiding oppression through colonialization or forceful acquisition of resources from other countries.The peaceful rise will make use of the socialist system which has a domestic policy of developing productivity while the foreign policy aims at promoting peace. Promotion of industrialization and civ ilization are also vital as China strives to make a new image for its country. Modern civilization is going to be promoted through new patterns of industrialization to build a harmonious socialist society.The road of peaceful rise aims at furthering foreign relations through development of Sino-European and Sino-UK relations. China realizes the importance of such relations and intends to participate in international endeavors such as fighting terrorism and fighting weapons of mass destruction.China hopes to benefit from these relations by promoting economy, education, trade and finance. Learning from the developed countries like Europe and UK to help in tackling problems comes in handy in this peaceful rise. China will make use of European countries which are more developed to assist it in sorting certain problems.

Information Communication Technology Ethics Essay

Reflection (1) Philosophy & Ethics; â€Å"allows us to breakout of prejudices and harmful habits that we held since we were too young or too naà ¯ve to know better†. Also allows us to see and appreciate other views of the world and study it to see â€Å"the consequences of our views†, because what we think & know might not be right â€Å"inconsistent†. What is Ethics? â€Å"Ethics deals with what we should and should not do, what acts are â€Å"good† and â€Å"wrong† â€Å". Ethics in my point of view is a very crucial yet sensitive controversial topic (Fluffy?).As humans there are defiantly dos and don’ts since the day of our birth, but since this is molded and inferred by ones culture, community, circumstances. These rules tend to change from one place to another (region, family culture, religion), also from times to others (eras). It is important to have ethics in our lives to co-exist as humans and have predictable consequences. The difficult part is the sensitive part, where the people are not open enough for change, sometimes not open minded enough for simply discussing their ethics, believes or their code of life, and just want to impose believes, culture, any form of ethics on others who don’t want to follow (you can’t please everyone when it comes to ethics). I personally follow somewhat a mixture of Deontological, virtue Ethics. Reflection (2) There is a difference between your molarity and your professional morality, where your morality doesn’t it always corresponds to the morality that your profession dictates. On the other hand the reason that a person would chooses a certain profession is because of its attractive value system that matches his/her morality and values, but it’s not always the case as discussed in class some people have the ability to switch entirely between their personal and professional lives, and some might be put in a position that opposes their morality and they are fully responsible for their actions and fully aware of the consequences that might follow. Ethics in information communication technology discipline is quite new, mainly because the major advancement in this system is fairly new as well, where it’s constantly changing and developing. The discipline now also occupied a huge rule in our daily lives, where we are almost always in contact with technology from the moment we wake up till the moment we sleep. Digital media significantly now alters our ethical responsibility on one another, because now we live in the digital world â€Å"we can’t assume that our ways work for everyone†, since the world not too long ago wasn’t that close, actions and data didn’t travel that fast, people and cultural ethics were preserved and rarely affected. In the meantime now data is flying everywhere the once local is now global in minutes maybe seconds and it’s just too soon unstudied cultural shocks and misunderstanding occur more often, but with this misunderstanding with the right people is corrected for good and others misconceived for good. By these experiences some therefore ethically knowing the cultural difference would tend to rethink before doing something offensive or controversial to avoid troubles. Reflections (3) Privacy†¦Ã¢â‚¬ we are our data† I do believe that. I also believe that if we are our data we can’t be denied the freedom of using, sharing or hiding it, because it’s a part of you. In this era of computer technology our data can be our thoughts regardless it might be moral or not it still belong to us, where in any other age than ours, it would have been kept the way you choose it to be, but now you can’t help but to feel stalked or judged. The floating â€Å"malleable† â€Å"greased† data privacy is a two edged sword, it can protect from evil and can cause evil and misfortune. And since evil and misfortune always exists and always will, the way it was before is known, which the freedom of our privacy choices is and that is because it will at least control one known evil which is this data misuse. Reflections (4) Intellectual freedom is a basic human right for all humans of all cultures and believes. This freedom has to be respected and protected universally. Furthermore I believe even if this is a basic human right, it must not be abused, and that’s where ethics and morality acts in, because even though you are entitled to your own opinion the person must bear in mind that words are very powerful and can do harm. The controversy between censorship and intellectual freedom, where one of the requirements of intellectual freedom to be fulfilled is that â€Å"the society makes an equal commitment to the right of unrestricted access to information and ideas regardless of the communication medium used, the content of the work/and the viewpoints of both the author and receiver of information.†

Life in Elizabethan England during the Renaissance

Elizabethan England (in the mid 1500’s to early 1600’s) was dubbed the â€Å"Golden Age† because England was thriving, culturally, socially, and economically. England had earned riches from Latin America in gold and tobacco, Queen Elizabeth had resolved all international conflicts, and England was one of the most advanced countries in world exploration.Additionally, the arts were thriving, with â€Å"Shakespeare's masterpieces of the stage, Marlowe's Doctor Faustus, Edmund Spenser's Faerie Queen, and Sir Philip Sidney's Defence of Poesie† being written and performed on stage all in this period. Most everyone was financially stable, and London was the hub for fine arts. Who was Queen Elizabeth and what kind of influence did she have on English culture of the time? Queen Elizabeth I, her reign extending from 1558 to 1603, was one of the most prominent powers of the world and her legacy is still remembered today.â€Å"London became a cultural and commercial center where learning and literature thrived† while she was in power, as she believed the arts should remain intact and was even a fan of theatres being built everywhere in London. At the beginning of her reign, â€Å"there were violent clashes throughout Europe between Protestant and Catholic leaders and their followers†. She was able to resolve these issues and England rose from these conflicts to world supremacy. What was the political climate of Elizabethan England?How was this climate different than the age immediately preceding Elizabethan times? As mentioned before, there was much conflict between Protestants and Catholics, but when Queen Elizabeth came into power, she mades sure that England and all areas within control were made peaceful once more. This allowed for political tensions to ease, and thus the Golden Age began. During this time, â€Å"England was firmly established as a leading military and commercial power in the Western world†.What was the role of women in Elizabethan England, and how did it compare to the role of men? Women married quite young, the youngest average being around 17 and the oldest being around 24. They wore floor-length dresses (often times with corsets or the like), and very rarely worked. If they did, it was mostly domestic duties like sewing and tailoring. Men, on the other hand, enjoyed all areas of life: working, going to the theatre, traveling around London as they pleased, with their wives (their property) waiting for them at home  most often.However, the degree of their leisure depended on what family a man had been born into, whether it be rich or poor. Still, men were still considered above women and the social and political climates reflected as much. What were the major social classes of the time, and about what percentage of the population did these classes comprise? Within royalty, the highest in the rankings were dukes, the second highest were marquises, and then descending from there, there were earls, viscounts and barons.In normal society, however, there were the highest rankings in the social sphere: nobility, knights, esquires and clergy, the medium ranking in the social sphere: landholding commoners (freeholders, leaseholders, and copyholders), and the lower ranking: townsfolk, laborers, servants, and the lowest of lows: the unemployed or â€Å"beggars†. What forms of entertainment were most popular? Theatre was above all the most popular entertainment (even Queen Elizabeth enjoyed it). Other forms of entertainment included tennis, and bowling on the lawn, also known as just â€Å"bowls†. And of course, gossip was one of the preferred pastimes. Life in Elizabethan England during the Renaissance Elizabethan England (in the mid 1500’s to early 1600’s) was dubbed the â€Å"Golden Age† because England was thriving, culturally, socially, and economically. England had earned riches from Latin America in gold and tobacco, Queen Elizabeth had resolved all international conflicts, and England was one of the most advanced countries in world exploration.Additionally, the arts were thriving, with â€Å"Shakespeare's masterpieces of the stage, Marlowe's Doctor Faustus, Edmund Spenser's Faerie Queen, and Sir Philip Sidney's Defence of Poesie† being written and performed on stage all in this period. Most everyone was financially stable, and London was the hub for fine arts. Who was Queen Elizabeth and what kind of influence did she have on English culture of the time? Queen Elizabeth I, her reign extending from 1558 to 1603, was one of the most prominent powers of the world and her legacy is still remembered today.â€Å"London became a cultural and commercial center where learning and literature thrived† while she was in power, as she believed the arts should remain intact and was even a fan of theatres being built everywhere in London. At the beginning of her reign, â€Å"there were violent clashes throughout Europe between Protestant and Catholic leaders and their followers†. She was able to resolve these issues and England rose from these conflicts to world supremacy. What was the political climate of Elizabethan England?How was this climate different than the age immediately preceding Elizabethan times? As mentioned before, there was much conflict between Protestants and Catholics, but when Queen Elizabeth came into power, she mades sure that England and all areas within control were made peaceful once more. This allowed for political tensions to ease, and thus the Golden Age began. During this time, â€Å"England was firmly established as a leading military and commercial power in the Western world†.What was the role of women in Elizabethan England, and how did it compare to the role of men? Women married quite young, the youngest average being around 17 and the oldest being around 24. They wore floor-length dresses (often times with corsets or the like), and very rarely worked. If they did, it was mostly domestic duties like sewing and tailoring. Men, on the other hand, enjoyed all areas of life: working, going to the theatre, traveling around London as they pleased, with their wives (their property) waiting for them at home  most often.However, the degree of their leisure depended on what family a man had been born into, whether it be rich or poor. Still, men were still considered above women and the social and political climates reflected as much. What were the major social classes of the time, and about what percentage of the population did these classes comprise? Within royalty, the highest in the rankings were dukes, the second highest were marquises, and then descending from there, there were earls, viscounts and barons.In normal society, however, there were the highest rankings in the social sphere: nobility, knights, esquires and clergy, the medium ranking in the social sphere: landholding commoners (freeholders, leaseholders, and copyholders), and the lower ranking: townsfolk, laborers, servants, and the lowest of lows: the unemployed or â€Å"beggars†. What forms of entertainment were most popular? Theatre was above all the most popular entertainment (even Queen Elizabeth enjoyed it). Other forms of entertainment included tennis, and bowling on the lawn, also known as just â€Å"bowls†. And of course, gossip was one of the preferred pastimes.

Factors affecting Talent Planning Essay

There are many different factors that affect an organisations approach to attracting talent and are both internal and external factors. Some examples of internal factors are the size of a business. A larger business would find it much easier to source this could be because they are more well-known to the public and they would also be more financially able to advertise a post to get a larger range of applicants. Recruitment policies also have an effect ie recruiting from internal sources and external sources can affect the recruitment process. Generally recruitment through internal sources is preferred because own employees know the organisation and can fit well into the culture. The Image of the company has influence on the recruitment process. Good image of the company earned by the actions of management helps attract potential candidates. Managerial actions like good public relations can help earn image. Image of the job also has an affect such as better salaries and good working conditions are considered the characteristics of good image of a job. Also, promotion and personal development policies of an organisation also attract potential candidates. Some examples of external factors are Demographic factors; employees have a big influence on the recruitment process. Demographic factors include, age, sex, literacy, economic status etc. Labour market conditions have an affect ie supply and demand of labour is a huge importance in affecting recruitment process. If the demand is for more than one particular skill recruitment will be relatively easier. Unemployment situation has an effect. When the employment rate in an area is high, the recruitment process tends to be simpler. The number of applications is higher which makes it easier to attract the best qualified applicants. With a low rate of unemployment, recruiting process tends to become more difficult. Labour laws that cover working conditions, compensation, retirement benefits. This report identifies and assess factors that affect an organisations approach to both attracting talent and recruitment and selection. It also identifies and explains benefits of attracting and retaining a diverse workforce, describes methods of recruitment and methods of selection. Factors that affect an organisations approach to attracting talent For an  organisation to attract talent successfully, as part of the talent planning policy it needs to identify and assess what factors affect its approach to attracting talent. For example: 1. Economic Environment – An organisation needs to consider what money is available to spend and this will depend on the current climate at the time. This in turn, will have an effect on how and where the company advertises externally, in addition to the salary and benefits offered. 2. Laws – There are laws that affect the way an organisation attracts talent. For example; the Equality Act 2010 protects again discrimination and affects how the organisation words adverts, application forms, job description, person specifications and questions asked during interviews. Wording must not be discriminative and this can be done by ensuring it does not contain personal prejudice, is not being objective, unfair or showing less favourable treatment for an unlawful reason e.g. Age, gender or disability. 3. Branding – A company with a good reputation, is more likely to successfully attract the right talent to its organisation. To do this, an organisation relies heavily on being perceived as being known as a good employer and needs to take a proactive approach by offering career development, in addition to remuneration and rewards. 4. Culture – The culture of the organisation can be part of what keeps employees engaged and makes the organisation differ positively from competitors. For example, an organisation may be friendly or collaborative – something that new talent†¦

Mercedes Benz Company Case Study Example | Topics and Well Written Essays - 1000 words

Mercedes Benz Company - Case Study Example The deal created a new entity, DaimlerChrysler, which was the highest revenue earner in Germany. The best of technology, safety and comfort in automobiles came together to create the world's best known car company. "Responding to changes and challenges in the European marketplace, Mercedes-Benz's German truck business embarked on a project with Accenture to define and implement a sales and marketing strategy. The team designed, developed and implemented customer-oriented products and services. Accenture performed 10 pilots to implement the sales strategy, followed by a rollout at the retail level. The value creation for Mercedes-Benz Trucks includes a reorganized sales organization, as the division also has seen additional revenue from increased vehicle sales and penetration rates in services-not to mention more focused and efficient customer service." The sale of the Chrysler group to Cerberus Capital Management giving it 80% in the new company in August 2007 and the change of name from DaimlerChrysler to Daimler AG seems to be a tactical decision. The sale reportedly took place for US$6billion. This might have helped it overcome the losses it had suffered in 2006 and restore profitability in 2008. Keeping all the above in mind, information quality is of ut... 3.Identify the information likely to be needed to take each of the decisions identified in task 2 and explain how issues of information quality may apply to this information. 1. A very professional attitude to business. 2. Knowledge of market competitors and a will to merge with the competition if deemed fit for the growth of the business. 3. Innovation (new models), adoption of latest technology (simulators), application of information obtained from market surveys (Accenture survey in 2003). 4. In-depth market intelligence. Take into account complete global/regional scenario and demand for a particular vehicle before launching it in the market. Keeping all the above in mind, information quality is of utmost importance as the right information would lead to right decisions about the adoption of technology for launching new vehicles, dealership issues, outsourcing of labour and parts, government incentives/subsidies to look for and the kind of vehicle to be launched in a particular region. Successful trade leads could also mean more business in strategic and new locations. With the rise of e-commerce, it becomes not only necessary, but also easy to have access to quality information about the market competion. 4.Give at least 4 documented examples of competitor intelligence which are likely to be of interest to your company. Do not repeat material used in task 3. 1. Competition from Lexus According to Dan Lienert in Showroom Showdown dated 09.08.05, http://www.forbes.com/vehicles/2005/09/08/Lexus-Mercedes-convertibles-cx_dl_0908show_ls.html (accessed April 23, 2008) "In the first eight months of 2004, Lexus sold 141% more SCs in the U.S. than Mercedes sold SLKs--6,607 vs. 2,745. Pricing

Case Problems Involving the First Amendment Assignment

Case Problems Involving the First Amendment - Assignment Example By chanting anti slogans to the police, the crowd showed they were ready to take up arms and this goes against the constitution that states that persons should not be perceived as threatening the peace of other citizens (Russomanno 150). The act of disturbing the peace is prosecutable in the country and seeing the protesters were turning rowdy, the police had no option but to arrest awaiting charges of disturbing the peace. The university’s president policy is constitutional because there are specifically designated places that political activists can go and practice their freedom of speech. These areas are allocated for by the government and official escort the demonstrators to these areas. If the activists demonstrate away from these areas then they can be charged with trespassing, disorderly conduct, and resisting arrest. It is also within the president’s power to designate the area as a student-reserved area and keep away protesters who may come and spoil the reputation of the school. To prevent shame and further humiliation in the future the decision by the president is not only plausible but also

Does the study of classical management theory have any value for Essay

Does the study of classical management theory have any value for managers in business today - Essay Example Industrialization brought people from different backgrounds to work in ‘factories’ as opposed to the handicraft system under which they had worked previously in small shops or in homes (Kim et al, 1995). It was felt, therefore at the time, a strong need for efficient planning, organizing and controlling of all work related activities, a need that was the main stimulant in the formation of the principals of â€Å"Scientific Management† and â€Å"Administrative Management†. Scientific management, in its essence was based upon the improvement of productivity, while Administrative management dealt, on the whole, with the organization as an entity and primarily focused on its overall effectiveness and improvement. The implications and results of the application of these two theories were immense and profound in their times, however, with the passage of time, the debate over the productivity of the classical theory of management became heated. As newer theories, principles and model’s emerged, the number of people who were un-sure of the effectiveness of this school of thought increased in number, and while it has not yet lost all credibility, there are a significant number of people who do not believe in the principles of scientific management and administrative management anymore. This paper deals with the applicability of the classical management theory in today’s age and discusses its usefulness for the management of the modern organization. The paper presents a review of the applications of the theory in the days of its infancy and follows that with a discussion about how relevant those applications are in today’s world. As mentioned before, a product of the Industrial Revolution, the classical management theory had two major components which were scientific management and administrative management. During that era, efficiency had become a

Women Rights Denial by Governments and Individuals Essay

Women Rights Denial by Governments and Individuals - Essay Example he Elimination of All Forms of Discrimination against Women (CEDAW) was adopted by the General Assembly in 1979 by votes of 130 to none, with 10 abstentions At the special ceremony that took place at the Copenhagen Conference on 17 July 1980, 64 States signed the Convention and two States submitted their instruments of ratification. On 3 September 1981, 30 days after the twentieth member- State had ratified it, the Convention entered into force - faster than any previous human rights convention had done - thus bringing to a climax United Nations efforts to codify comprehensively international legal standards for women. [1] Its content is divided into four parts. The first part deals with the concept of human rights. It presents the evolution and expansion of this concept and its philosophical formulations and theoretical reflection on the nature and sources of human rights. International standards in the next two parts are grouped, first, from the point of view of categories of human rights: civil, political, economic, social and cultural, and then in relation to the protection of certain categories of vulnerable persons (women, children, minorities, indigenous people and migrant workers). [2] There has been a growing realization that the definition of "human rights" needs to be revised to fully include "women's rights" in it. The International Women's Conference in Beijing in 1995, was another landmark achievement in this direction. After much dispute and heated debate, the final program of action stated, "While the significance of national and religious particularities in various historical, cultural, and religious systems must be kept in mind, it is the duty of states regardless of their political, economic, and cultural systems to protect and promote all human... This essay describes the feminism and the fight for women's rights as an epic saga that is still happening today. Whatever success has been achieved has been purely by dint of perseverance on part of the feminists. The researcher gives his opinion on the topic and states that it is unfortunate that, at times, governments and individuals fail to acknowledge these rights, even in 21st century. In fact it has been justly argued that resolutions against whaling were passed more quickly and unanimously than resolutions for women’s rights. The researcher mentiones that feminists’ efforts to introduce a homogenous standard may be admirable, but may also be misplaced. It is a matter of debate that rights in one culture may be taken as oppression in another culture today. For example, even wearing a scarf is considered a religious obligation and a feminine trait in Muslim society but is considered persecution in Western society. Similarly wearing a skimpy bikini on the beach may give rise to a furor even in â€Å"conservative† Catholic communities. The invasion of â€Å"multiculturism†, that was described in the essay is also a force to contend with. To conclude, the researcher explores that many countries allow different communities living there to preserve their culture today. In such a situation present homogeneity may itself be an infringement on the cultural freedom of that community. A more pragmatic approach is required today when dealing with issues related to different cultures and religions.

OUTLINE THE METHODS USED IN LANGUAGE LEARNING AND COMMENT ON THE Essay

OUTLINE THE METHODS USED IN LANGUAGE LEARNING AND COMMENT ON THE SUCCESS OF EACH - Essay Example This article speaks of various language learning methods and their success on implementation. This is one of the oldest methods known to have got developed by British applied linguistics in the late 1930s and 1960s. It does not have prominence in present day language learning methodology. The theory behind the language says that structural view of the language is the basis. It stresses more on the process and behaviorism. The basic principles are: In this way the language is learnt at a very slow pace. Learning the language on the basis of structure alone will almost take an academic year to master. But, once the language is learnt through patience learners are expected to get expertise in the written knowledge as well. This is one of the most popular methods of learning a language in 1950s and 1960s. It is still preferred by various Educational Institutes and language teaching centers. The theory for its foundation is again the structural view of the language. Getting expertise in the building blocks of the language and then laying emphasis on rules to join them to make a meaningful statement. The key points that elaborate on the theory are similar to those of situational language learning. In this method of learning, the language is learnt in its true accent. The procedures when properly implemented make the learners speak the language in its true jargon and apply the words at apt situations. This method of learning came into existence in 1960s as a replacement to the above two methods which have their theory based on the structural view of the language. The theory on which it is formatted is the functional view of the language. Principles that govern this method are: Learning is enjoyable and delivers good results once it is done through real communication. Learning is based on activities that clearly put in front the real essence of the language i.e. if a particular